NEW YORK, NEW YORK - JUNE 14: A view of atmosphere as guests attend the New York screening of HBO's "Euphoria" on June 14, 2019 in New York City. (Photo by Monica Schipper/Getty Images for HBO)

It’s no secret that the media we consume has an impact on what we wear. I am guilty of styling some of my outfits after watching TV shows. I remember in 2020 watching a plethora of Netflix shows and then going into a deep internet search for new jeans, tops, and hair accessories.

In the UK alone, there were 18.4 million people subscribed to Netflix in 2021. With search trends for ‘euphoria outfits inspo’ increasing by 929% over the last 12 months, it’s clear that our everyday clothing choices are inspired by the TV shows we watch. In response to this, Lucy & Yak has analyzed how fashion trends are taking inspiration from popular TV shows on both social media and on the high street. You can see the top TV shows inspiring looks in fashion for 2022 below.

  • Euphoria

    I love this show. #EuphoriaMakeUp has had a staggering 1.9 billion views on TikTok. As each character in Euphoria has a completely different take on what fashion means to them, there are so many different looks that can be taken from this TV show. From Rue’s casual style to Kat’s daring looks, there are lots of styles to experiment with. Fans of Maddy may be seen opting for bralettes and crop tops whilst those that love Cassie’s style will be choosing bright colors, cropped cardigans, and gingham printed clothing.

  • Emily in Paris

    Emily in Paris is all about fashion and the TV show has had a strong influence on some of today’s most popular trends. The hashtag #EmilyInParisOutfits has had over 34 million views on TikTok, emphasizing just how much people love the fits! Whether it’s complimenting an outfit with a Parisian style beret or color clashing like the main character Emily, the high street and social media are full of replicas of outfits seen on this popular TV show.

  • Bridgerton

    The second season of Bridgerton has just landed and the outfits in the popular series replicate 18th-century fashion. On TikTok alone, the hashtag #BridgertonFashion has had a huge 3 million views. From corsets to pastel colors and floral patterns, Bridgerton has had a huge impact on today’s fashion trends. As the second season continues to get more and more views, you can expect to see elaborate hair adornments and fancy jewelry pieces making more of an appearance in everyday outfits.

  • Sex Education

    This 80’s inspired popular Netflix show follows teenagers dealing with typical high school drama. The TV boasts a mixture of grunge, color, and flare meaning there’s a fashion trend for everyone to experiment with. It seems TikTok users are taking to the app to find Sex Education outfit inspo, with #SexEducationOutfits having 158.4 thousand views. Actor Tanya Reynolds from Sex Education recently worked with Lucy & Yak on their new collections, where she’s seen modeling their funky fleeces, twill jackets, mini pinafore dresses, and more.

  • Go Green with Your Fashion!

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