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Kanye Shares His Redesign of McDonald’s Packaging for Collaboration

Kanye West took a break from social media but now he’s back with a post announcing his collaboration with McDonald’s. Ye is using his design skills to rework the global…

2015 MTV Video Music Awards - Fixed Show

LOS ANGELES, CA – AUGUST 30: Vanguard Award winner Kanye West speaks onstage during the 2015 MTV Video Music Awards at Microsoft Theater on August 30, 2015 in Los Angeles, California.

(Photo by Kevork Djansezian/Getty Images)

Kanye West took a break from social media but now he's back with a post announcing his collaboration with McDonald's.

Ye is using his design skills to rework the global fast-food brand's packaging for their new collaboration. The rapper will be working with Japanese industrial designer Naoto Fukasawa for a new concept on their cheeseburger wrapper. Ye shared a conceptual redesign of the burger’s packaging, turning it into a square with translucent paper.

This is not Ye's first time working with the global fast-food chain. Ye was in the McDonald's Super Bowl LVI commercial this year.

Take a look at the Ye's Instagram post below:

Kanye West will be the first to tell you that he’s been one of the most consistently innovative and influential artists of all time. OF ALL TIME!!! Even before his 2004 debut, The College Dropout, he was one of the hottest producers in the game. And of course, his creativity transcends music: he is a 22-time Grammy-winning rapper but he’s also a fashion mogul thanks to his clothing and shoe brand Yeezy. The Chicago rapper is always experimenting with and we are always looking forward to his next move… and sometimes, we’re bracing ourselves for it.

Check out 10 of Ye's best songs ranked:

Autumn Hawkins is the National Hip-Hop and R&B writer for Beasley Media, currently residing in New Jersey. Prior to working at Beasley Media, she was in broadcast news as an entertainment producer. When she's not impatiently waiting for Beyoncé to drop new music, she is reading, shopping, or planning a vacation.