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Janine Davis

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“The Oprah Effect” is coming to Weight Watchers in 2020. The media mogul is set to tour the country to discuss her health journey and how Weight Watchers has helped her to eat healthy and keep an active lifestyle.

“Ticket sales are tremendously strong,” WW International CEO Mindy Grossman tells Yahoo Finance. WW Presents Oprah’s 2020 Vision: Your Life in Focus Tour will feature Oprah sitting down with celebrities to talk about health.

The tour will kick off on January 4th in Ft. Lauderdale, Florida before wrapping on March 7th in Denver, Colorado. Tickets for the event don’t come cheap with tickets for the Barclays show selling for $299.95 per ticket.

Weight Watchers is hoping they will gain new subscribers because of the tour. Some perks for signing up include a new customizable diet plan at an affordable price.