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LaCroix Sparking Water Facing Lawsuit For Alleged Pest Insecticide Ingredient

I’m sure you’ve heard about the craze over LaCroix sparkling water – it’s like the #1 flavored sparkling water brand in the United States. Well, apparently it may  not be…

LOS ANGELES, CA – OCTOBER 15: LaCroix Sparking Water on display during Hilarity for Charity’s 5th Annual Los Angeles Variety Show: Seth Rogen’s Halloween at Hollywood Palladium on October 15, 2016 in Los Angeles, California. (Photo by Randy Shropshire/Getty Images)

Randy Shropshire/Getty Images

I'm sure you've heard about the craze over LaCroix sparkling water - it's like the #1 flavored sparkling water brand in the United States. Well, apparently it may  not be so sparking afterall.

A customer has filed a lawsuit against LaCroix's parent company alleging that the sparkling water they advertise as "all natural" ISN'T. And that it actually includes an ingredient used in cockroach insecticide as well as other artificial ingredients.

The customer, Lenora Rice, also claims that testing reveals that LaCroix water also contains synthetic ingredients.  LaCroix says their water contains natural ingredients and that the  allegations are NOT true.

The National Beverage Corp. denies the allegations as well,  saying all essences in LaCroix sparkling waters are all 100 percent natural.

What does the United States Food and Drug Administration (FDA) have to say about it. It in a statement, the FDA considers “natural” on a food label to be truthful and non-misleading when 'nothing artificial or synthetic (including all color additives regardless of source) has been included in, or has been added.'”

Hmmm...sounds like they say drink at your own risk to me. You make the decision, but I hear the water is bomb!!

JD DivaAuthor
Janine “JD” Davis: JD The Diva is the spicy, bold, and highly energetic radio and TV personality you hear hosting the midday shift (10 am till 3 pm) each weekday at V 101.9. An award-winning 30-year radio and news journalist, Janine brings her unique style of delivering entertainment, news, and inspiration to the airwaves. From her quick-witted ‘dirt’ on celebrities to the live Facebook mix show featuring JD and her best dance moves to JD’s Inspirational Moments where she shares personal battles and triumphs, JD keeps listeners engaged and entertained. When she’s not on air, you can find JD getting involved in the community and embracing Black-owned businesses and stories online. She enjoys writing about small Black-owned businesses, our HBCUs as a grad herself, and all things supporting women.