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Perfumania Filing For Bankruptcy And Closing Some Of Its Stores

A mall staple best known for being the store where you get the less expensive perfume is shutting down some of it’s stores. You know the store I”m talking about…

(Photo by Andreas Rentz/Getty Images)

Andreas Rentz/Getty Images

A mall staple best known for being the store where you get the less expensive perfume is shutting down some of it's stores. You know the store I"m talking about - the only perfume spot where a $200 regularly priced bottle of perfume is $19.99. :)

The word is Perfumania is closing stores and filing for bankruptcy.

In case you didn't know, Perfumania Holdings (PERF) sells discounted perfumes from high-end brands, such as Dolce & Gabana and Burberry. According to bankruptcy court filings, it filed for Chapter 11 bankruptcy on Saturday and plans to close 64 of its 226 stores. And it's taking the company private as part of its reorganization.

Now all is not lost with Perfumania as it says it will stay open for business. The company hopes bankruptcy will give it some time to  renegotiate its leases and focus on high-performing stores.

Perfumania also plans to focus on boosting its online sales to offset its losses.

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Janine “JD” Davis: JD The Diva is the spicy, bold, and highly energetic radio and TV personality you hear hosting the midday shift (10 am till 3 pm) each weekday at V 101.9. An award-winning 30-year radio and news journalist, Janine brings her unique style of delivering entertainment, news, and inspiration to the airwaves. From her quick-witted ‘dirt’ on celebrities to the live Facebook mix show featuring JD and her best dance moves to JD’s Inspirational Moments where she shares personal battles and triumphs, JD keeps listeners engaged and entertained. When she’s not on air, you can find JD getting involved in the community and embracing Black-owned businesses and stories online. She enjoys writing about small Black-owned businesses, our HBCUs as a grad herself, and all things supporting women.