You knew Oprah Winfrey would knock it out of the box when she joined Weight Watchers and not to mention bought 10% of stock in the company. When she came on board last year, Weight Watchers shares shored nearly 300%.
Now the company has the help of global music star and producer DJ Khaled. Yesterday, he signed on as a social media ambassador for Weight Watchers. The company shares increased by 6% just after the announcement was made. m, increasing the company shares by 6 percent after the announcement yesterday.
DJ Khaled says he's lost 20 pounds on the program, and he's bragging about it to his followers -- 3.4 million on Facebook, 3.92 million on Twitter, 8.9 million on Instagram and a reported 3 million to 4 million views for his Snapchat posts.
Yep - I think it'll make some things happen for Weight Watchers!!